Will Smith & Jada Pinkett-Smith Launches New Media Company, Westbrook Inc

Photo Credit: Axelle/Bauer-Griffin/Getty

Will Smith is joining forces with his wife Jada Pinkett-Smith to launch their new media venture, Westbrook Inc.

According to theJasminebrand.com:

The company is a large umbrella comprised of their subsidiary companies that execute the Smith family’s many entertainment and media ventures. Those companies are Overbrook Entertainment, Red Table Talk Enterprises and the recently formed Westbrook Studios (which currently houses Facebook’s popular “Red Table Talk” series), Westbrook Media, and their recent merchandising business, Good Goods. These ventures will develop films, TV series, and documentaries showcasing diverse voices.

Jada and Will released a statement explaining their mission:

“[Westbrook Inc. will allow us to] fully immerse ourselves in all areas of the media and entertainment space. With our incredible team of family, chosen family, and longtime business partners, Westbrook Inc.’s mission is to spread positive ideas, art, and products that entertain and empower the greatest number of lives, inspiring the next generation of artists to do good in the world.”