Photo Credit: New York Post
Brilliant!! Street wear company Supreme is on the cover of The New York Post. Early morning commuters made their way to newsstands in NYC to find a copy of The New York Post. According to reports, The Hudson Booksellers were already sold out. And by 7:15am, the other one just around the corner was sold out.
The cover features the company’s red box logo on an all-white background. With speculation that the Supreme FW18 look-book might be release today, this is great promotion. This is the first time it has been done for any brand.
Jesse Angelo, the paper’s publisher states:
“We knew that this would be a collector’s item. Supreme is such a cool brand and we have so much affinity, to the design kinship of the logos, to being bold and never shy, and New York-based.”