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Usher To Get 15 Min Super Bowl Performance As Opposed to Typical 13

Usher To Get 15 Min Super Bowl Performance As Opposed to Typical 13

WBLS Staff
02/07/2024 05:27 PM EST

Usher is set to make Super Bowl history with his extended 15-minute halftime show performance, deviating from the usual 13-minute slot given to performers at the big game.

In an interview with Entertainment Weekly, the Grammy-winning crooner revealed the strategic decision behind the extended set, stating, “I can’t explain why, but it’s a funny thing that I was able to do and craft. That was a huge strategic thing that happened between me and my agency.” Usher also confirmed the longer set time in his latest cover story with Billboard.

Reflecting on the intricacies of planning such a performance, Usher expressed the challenge of determining which moments hold the most significance, particularly with the introduction of new music. He emphasized the various elements to consider, including dance, wardrobe, lighting, and audience engagement. Despite the complexities, he described the moment as "an event" and teased the inclusion of special guests.

Usher's vision for the halftime show aims to bring R&B back to the forefront of the Super Bowl stage, a sentiment he previously shared with Vogue. He intends to honor the genre's pioneers and architects through his performance, highlighting the spirit of R&B connection and performance.

In discussing the significance of his upcoming performance during Black History Month, Usher reflected on the struggles faced by Black artists throughout history. He emphasized the importance of acknowledging and honoring their contributions, stating, “I think about what our country has kind of represented for Black artists, you know, having to at some point go through kitchens to even be able to perform for an audience, but they had to leave back through that same door, fear for their lives as they went to the next state to do the same thing. So I’m coming through the front door with this one.”

Usher's Super Bowl halftime show is anticipated to be a celebration of his 30-year career, marked by memorable songs and moments shared with fans. As he prepares for the performance, he expressed his eagerness to deliver a memorable show.

“I just want to sing louder than I’ve ever sang; dance harder than I’ve ever danced," he expressed. "I want to celebrate the 30 years of this career where I’m very fortunate to have made songs and moments with people that they will remember forever.”

The performance at Super Bowl LVIII, succeeding Rihanna's iconic show at Super Bowl LVII, will showcase Usher's immersive approach to entertainment, drawing inspiration from his Las Vegas residency. He aims to create an experience that captivates audiences and pays homage to his musical journey, while also carrying the legacy of Black artists who paved the way for performers like himself.