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Viola Davis Named L’Oreal Paris’ New Brand Ambassador: Wants Women to Know Their Worth

WBLS Staff
09/12/2019 12:00 AM EDT

Photo Credit: VALERIE MACON/Getty

Yesss, Queen!

Oscar-winning actress Viola Davis is living the dream. The ‘How to Get Away With Murder’ was just named the face of L’Oreal Paris’ Age Perfect Line. During an interview with PEOPLE, she says this moment is “surreal.”

After 30 years in the industry, she feels like her life has come full-circle.

“It feels surreal. First of all, and you can take what I’m about to say with a grain of salt, I never thought that I could be an international spokesperson for L’Oréal. The fact that I am, it feels like my life has come full circle.”

She adds: “When I thought of beauty and femininity when I was a young scrappy girl growing up in Central Falls, Rhode Island, I didn’t associate it with myself. I didn’t think that I had all those attributes that women who are seen like that should have.”


(Photo Credit: L’Oreal)

Now named the newest international spokesperson for L’Oreal Paris, Davis feels ready to spread the brand’s message, “Because You’re Worth It.”

“It does not escape me that it’s come to me at this part of my life. It’s a beautiful opportunity and responsibility to be able to spread the self-affirming message of worth to women around the world, and for my face to be attached to that self-affirming message.”

L’Oreal shared the news on Instagram stating that Davis is a ‘force to be reckoned with.” And we concur!!

“Viola Davis is an #unstoppable force to be reckoned with. And we are so excited that she’s joined the #lorealparisfamily. Viola, you show us every day that with courage and confidence there is no limit to what a strong, beautiful woman can do. You’re #worthit.”

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Congrats to Viola!!