Women Who Ruled 2020: Black Voters Matter Co-Founder LaTosha Brown

12/24/2020 12:00 AM EST by WBLS Staff
Today we salute the co-founder of Black Voters Matter, LaTosha Brown.One of the Black female political organizers, who have been in our black communities empowering folks to vote. Due to the hard hitting groundwork, Georgia became a swing state in 2020 after not carrying a Democratic presidential candidate since 1992.Alongside Cliff Albright, Brown is the co-founder of Black Voters Matter and together they’ve been traveling nationwide reminding folks that “We Got Power.” Brown understands that we hold the power for a better tomorrow and we need to be reminded of that."All of it really boils down to the organizing,” she says, “that's the way that you win elections ... organized power.”[caption id="attachment_65653" align="alignnone" width="1024"]Latosha Brown (Photo by Getty Images/Getty Images for Supermajority)[/caption]According to,Black Voters Matter was founded to organize on the ground and build up infrastructure for Black-led grassroots organizations.For the past four years, the group has been working with dozens of organizations in every state and investing in local elections. Biden’s success in Georgia comes back to grassroots groups with specific messaging, she says.[caption id="attachment_65651" align="alignnone" width="1024"]LaTosha Brown (Photo by VALERIE MACON / AFP) (Photo credit should read VALERIE MACON/AFP via Getty Images)[/caption]Brown also adds:“I think we had a message that we tailored to Black voters,” she says, “that instead of having a message that was rooted in fear, we had a message that said, ‘You have power, that you are powerful and that you have agency.’ ”Black Voters Matter helped 600 Black-led groups by adopting a mobilization strategy that goes beyond voter registration.“There are some changes that are happening in the South,” she says. “And those changes are driven by people, working-class folks, who are tired of being taken advantage of by the Republican Party.”